Add Sales Promotion to Campaigns
Explanation
This activity is performed in order to create and maintain sales promotion
deals on campaigns. A sales promotion deal is a conditional discount where a
particular buying behavior is rewarded and encouraged. The buying behavior is
defined in the buy conditions as a minimum quantity or
a minimum amount for sales parts or assortments. It is possible to connect one
or many conditions to a certain deal. A deal can be any one of the following:
- A special price
- A percentage discount
- A discount amount
If the buying behavior is fulfilled, the special price,
percentage discount or discount amount offered in the deal applies to the
promoted parts ordered. The promoted parts are defined in the get conditions as a
minimum quantity or a minimum amount for sales parts or assortments. It is
possible to connect one or many conditions. If you offer a percentage discount,
you do not have to define a minimum quantity or a minimum amount for the
promoted parts. Then, the discount applies to promoted parts regardless of the
quantity or amount.
Below are some examples of the kind of sales promotion deals
that can be defined:
- Buy 4 shirts, get one free of charge.
- Buy a FLATSCREEN, get a 20% discount on a LAPTOP.
- Buy a RACKET and SHOES, get a 5 USD discount on
BALLS.
- Buy tools for 1000 USD, get a 10% discount.
The sales promotion is applied as a negative charge line to customer orders
and sales quotations.
Prerequisites
- A campaign header should exist in the Planned status.
- The required parts and assortment nodes need to
be created.
- If the entered deal and conditions are for an
assortment node, its connected assortment ID needs to be connected to the
campaign header.
- The entered charge type for the created deal
should belong to a charge group with the charge type category Promotion.
- An entered charge type must exist on all target sites and on the
reference site entered in the campaign header
System Effects
As a result of this activity, the added sales promotions will be handled according to the terms specified
in the customer order and sales quotation, as soon as the
campaign is activated.
Window
Campaign
Related Window Descriptions
Campaign
Campaign/Sales
Promotion
Procedure
- Open the Campaign window.
- Query for the required campaign or create a new
one.
- Then click the Sales Promotions tab
and create a new deal.
- Enter an appropriate description for the sales promotion deal.
- In the Charge Type field, enter or select
the required charge type using the List of Values.
- The Notify Unutilized Deal check box,
determines whether or not you want to be notified about this deal when entering
customer orders and sales quotations.
- Create a new record in the table, in the Buy
area, and enter the required buying behavior that needs to be fulfilled. The
buying behavior is defined in conditions by entering either an assortment node ID or
a sales part and one of the following: The
minimum quantity, the minimum gross amount or the minimum net amount.
- Repeat step 7 if the buying behavior is
represented by several conditions.
- In the Get area, select one of the three
options given to specify the way of offering the deal. If you select the
Price option, you can either specify the price excluding tax or the
price including tax. If the Discount Amount option is selected,
you can specify either the net or the gross discount amount. It also has
the option to select the discount percentage and specify the given discount
in the Discount (%) field.
- Create a new record in the table in the Get
area, and define which promoted parts the offered special price, discount
amount or percentage discount should apply to. This is defined in the conditions
by entering either an assortment node ID or a sales part and one of the
following: the minimum quantity, the minimum gross amount or the minimum net
amount. If you offer a percentage discount in the deal, you do not have to
define any of those in order to get the discount regardless of the quantity and
amount. Note that if the customer is getting the deal for the same part(s) and assortment(s) that has to be bought, you can right-click in the
Buy area and then click Copy Buy to Get option to copy the same part(s)
and assortment(s)
into the table in the Get area.
- Repeat step 10 if the promoted parts are
represented by several conditions. Note that the offer applies to the whole
set of promoted parts.
- Save.